What makes The Belgian Touch so relevant in the corporate world is also their dual role as both artistic and strategic experts. Maxime Croisé and Gaëtan Delatour both pursued higher education in business and marketing, which allows them to speak the language of brands and understand their challenges well beyond the realm of entertainment.
Far from self-centered show magic, The Belgian Touch uses their art to reinforce brand messages. Whether it's at trade shows, conventions, product launches, or internal campaigns, their mission is clear: to help companies create connections, memorization, and engagement.
Each effect is crafted as a response to a communication need. It could be showcasing a product, illustrating a strategy, or simply creating a memorable moment in a customer journey.
Collaborations that Speak for Themselves
Companies like IBM, Louboutin, Sodexo, and Marcolini have turned to The Belgian Touch for their events. Why? Because their approach combines artistic excellence, professional rigor, and an understanding of business challenges. .
Each collaboration is unique, and every performance is carefully prepared in consultation with the marketing, HR, or event teams.
The duo also stands out for their ability to perform in French, Dutch, and English, which allows them to work both in Belgium and internationally.
From Dubai to Tokyo, through New York, Los Angeles, Milan, and Barcelona, The Belgian Touch brings their magic to the biggest stages and the most prestigious events, wherever their expertise is sought. Their ability to perform internationally with the same fluidity demonstrates their mastery of multicultural challenges and their trilingual fluency, ensuring an experience that is always smoother and more impactful. .
Impact at the Heart of the Performance
What sets The Belgian Touch apart is their obsession with meaning. No gratuitous effects. No unnecessarily long shows. Their style is direct, strong, and effective. Magic becomes a way to imprint an idea, evoke an emotion, and provoke a reaction..
